It's tough to get marketing professionals to share their sources and resources. But there are a few out there that have put together some useful lists that marketers and business owners can use to improve or track their marketing channels.
On Amazon.com there's a great e-book (26 pages) that lists a ton of great free resources you can put to work right away.
It's called 99+ Best Free Internet Marketing Tools and Resources to Boost Your Online Marketing Efforts and it was written by Uday Shankar Byri.
There are links to every tool discussed and the short description provided is very helpful so you can quickly find what you're looking for.
Nothing can replace a trained marketing professional with years of experience and a passion for growing your business, but if you want to do a few things on your own, I would highly recommend checking out this e-book.